Multilingual Customer Service

1. People Would Rather Do Business in Their Own Language

People prefer to conduct business in their original language, according to research, especially if they have low English skills.

This allows businesses and organisations to talk directly to these markets in their preferred language, giving them an advantage over competitors who lack the necessary translation or interpretation services.

According to Common Sense Advisory research, 80% of persons with poor English proficiency prefer to buy from websites that are offered in their original language, and 55% of those polled only buy from websites that present information in their native language.

2. The Influence of Hispanics Is Growing

In Italy, Switzerland, Spain, and the United Kingdom, Latinos are the fastest-growing immigrant group.

Switzerland, which was historically a trilingual society, now has up to a million Spanish-speaking citizens, including long-term guest workers from Spain and newcomers from Latin America.

After German and French, Spanish is about to overtake Italian as the country’s third most spoken language.

Translation and interpreting services are becoming increasingly important for the Spanish language market’s visibility and potential growth.

Furthermore, until recently, the European Union allowed Latin Americans arriving as tourists free access.

Latin Americans landing anywhere in the EU have access to labour markets across the EU’s 15 member states, as well as nations outside the EU.

3.Market for Asian Language

Businesses cannot afford to overlook the Asian language market! 

Whether you’re doing business in Asia or providing interpretation and translation services to better serve your customers and clients.

According to Selig Center Director Jeff Humphreys, Hispanic and Asian customers are on the rise.

In 2015, the Asian market was valued $825 billion, and by 2020, it is estimated to be worth $1.1 trillion.

The population of the EU-27 is expected to rise from 446.8 million in 2019 to 449.3 million in 2026 (+0.6%), then progressively decline to 441.2 million in 2050 and 416.1 million in 2100, resulting in a loss of 30.8 million (-6.9%) between 2019 and 2100.

Businesses must recognize the enormous possibility to directly communicate with people who speak English as a second language.

In the future years, the purchasing power of LEP consumers is expected to increase significantly. Providing outstanding language services means avoiding missing out on new markets that are prepared to buy. 

5. The Demand for Language Services is Growing

Language services are without a doubt becoming a need for most companies, rather than a luxury. The global language market was worth $40 billion (USD) in 2016, and it shows no signs of slowing down, with forecasts of up to $45 billion by 2020. The language services market is expected to grow at a 6.46 percent annual rate, according to Common Sense Advisory Research.

How can firms get a competitive advantage by providing multilingual customer service?

Translation services may be required for businesses selling products online. For individuals who provide call support, on-demand services such as over-the-phone interpretation may be required to improve client experience, satisfaction, and retention. Many sectors that require written connection with clients and consumers can benefit from the translation of key papers.

Since 1991, Telelanguage has been assisting businesses in improving their multilingual customer service. With 5,000+ interpreters ready to speak in over 300 languages and on-demand language help available 24/7, 365 days a year, you can meet the linguistic demands of your customers, no matter what language they speak.

Our mission is to assist our clients in providing the best multilingual customer service possible. When language obstacles develop, Telelanguage understands the importance of providing exceptional customer service. As a result, we provide full-time, devoted client service.

About us

DAC Services and Solutions is part of an international group, leader in Multilingual Call Center and Multilingual BPO. DAC Services and Solutions has more than 10 years of experience, our employees speak many languages and cover many countries, we are available non-stop around the year and through our flexible pricing system, our prices are competitive and cater to any business type.